Analysis on the Approach of College Students’ Innovation and Entrepreneurship Education under the New Media Environment

Source:
By:Fanchun Meng, Ruixin He

DOI: https://doi.org/10.30564/ret.v5i3.4716

Abstract:

With the steady rise of China’s economy, new media technology is gradually applied in various industries, giving enterprises more possibilities and opportunities. Compared with other entrepreneurs, college students with broad knowledge and novel ideas can better adapt to the changing market environment. In order to bring new vitality to all walks of life and deal with the dilemma of college students’ employment, colleges and universities must pay attention to the improvement and cultivation of students’ ability to innovate and start their own businesses. This paper will analyze the current situation of innovation and entrepreneurship education in colleges and universities under the background of new media, and look for effective innovative ways and methods.

References:

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